SAP Next Gen. Talent Campaign
Contribution photographed a campaign highlighting SAP’s early-career talent, shooting in the San Francisco office with two distinct photo sessions that contrasted the subject’s professional role and her creative music identity, outside of work.
Task
Capture the diverse talent of early-career employees for SAP's "Next-Gen at SAP" campaign, balancing professionalism and personal creativity.
Process & Results
Led the photoshoot from location scouting to creative direction, capturing both professional and artistic portraits. The images effectively showcased the subject’s dual talents, reinforcing the campaign’s theme of versatility and talent within SAP.
