Art Direction Design

Special Game Promo 1

Contribution Designed a standout promotional graphic for the highly anticipated “Battle of the Bay” game between Cal and Stanford, using composite design techniques to create an engaging and unique visual.

Task

With this being one of the biggest home games of the season, the marketing needed to be elevated to drive fan attendance and excitement while differentiating from previous years' designs.

  • Strategy

    Event Marketing, Content Strategy

  • Design

    Art Direction, Graphic Design

  • Client

    Cal

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Season Opening Campaign